Abstract Chain: The New Star of Layer2 Focuses on Consumer-Level Experience Leading zk-rollup Ecosystem Innovation

[Coin World] Abstract Chain, launching in January 2025, is a Layer 2 Blockchain based on Ethereum that utilizes zk-rollup technology to provide low-cost, high-throughput on-chain transaction capabilities. The chain emphasizes a consumer-grade encryption experience, simplifying the user onboarding process through native account abstraction, and attracting over 2 million wallet sign-up users with the help of Pudgy Penguins IP. Its core portal platform, Portal, integrates live streaming, rewards, and application discovery features, attracting over 10,000 streamers, with a 30-day user retention rate of 40%. Currently, over 120 applications have been deployed on-chain, primarily focused on gaming and NFT sectors, with a cumulative transaction volume of 60 million. Abstract enhances user engagement through a "watch-to-earn" model and XP rewards system, and collaborates with mainstream brands like NBA Top Shots to expand its ecosystem. The chain has received $11 million in funding from an investment institution, with a total value guarantee of $53.4 million, showcasing a differentiated competitive advantage in the zk-rollup ecosystem with its consumer-oriented growth model.